Fashion Week is an institution in New York City. As esteemed as the Empire State Building, you can see it coming from miles away. In the weeks and days leading up to the weeklong fashion affair, you can see a noticeable uptick in outfit and accessory choices seen around the city; feel the frenetic energy of PR personas mapping out their plan of attack. A veritable feast for the eyes, gearing up for Fashion Week can be overwhelming, to say the least. We enlisted some of our favorite creative cool girls to help us navigate the organized chaos that is NYFW.
To start, Creative Marketer Aisha Hatter shows us her enviable Brooklyn digs and tells us about key wardrobe pieces and her must-have-on-hand essentials for surviving NYFW.
Jr. Account Manager at Visual Country
Describe your style in 3 words
Creature of habit.
The monkey with the curly tail?
Fall fashion must-haves
velvet chokers, leather jackets and turtlenecks under oversized sweatshirts
Phone, sunnies, unlimited Metro Card
What’s in your S’well?
Iced water with lemon
“Moving to Brooklyn from Florida has majorly influenced my sense of style. I’ve always been attracted to kitschy prints and statement pieces but these days I tend to go for more classic staples, like a vintage Levi’s or a quality leather jacket.”
“Despite the brutal heat this summer, I still love wearing a jacket. In order to fuel my masochistic summer jacket insanity, it’s extra important for me to have ice-cold water with lemon on hand wherever I go.”
“I’ve been obsessed with S’well because their bottles are so sleek and every design is cool in its own way. The Palm Beach bottle is definitely pays homage to my Florida roots.”
“I’ve lived in the same house ever since I first moved to Brooklyn two years ago and I’m in love with it. It’s a small space so I tend to switch it up whenever I canLittle changes like white bedding, a few plants and a vintage rug can totally change up the vibe of the room. “