Tag Archives: super bowl

S’uper Bowl 50


If you follow us on social media, then you know team S’well was just out in San Francisco for the Super Bowl. Between enjoying all of the Super Bowl festivities, we also made some time to do as the Californians do!


Our first stop was at Tartine Bakery, the quintessential place to carbo load for no reason.  The giant croissant pictured is not your average breakfast pastry. It is actually filled with smoked ham and Gruyere and is one of Tartine’s claims to fame. We also enjoyed a mushroom croque-monsieur, banana bread pudding and lattes.


We made our way to Super Bowl Village to see all of the excitement and football fans gathered together. People were representing jerseys from all different teams, but all shared the enthusiasm for the Super Bowl.


This year, S’well was chosen by the Super Bowl 50 Host Committee to be part of their gifting suite. NFL executives and players came through and had a chance to pick up some amazing swag, including a Rose Gold S’well.


San Francisco is the first city in the United States to ban the sale of plastic water bottles. We were excited to see water stations in the different places we visited encouraging people to switch over to reusable bottles.


Right across the street from Super Bowl Village was The Ferry Building, housing more local San Francisco eats and shops to be explored.


The last stop before making our way to the airport was at none other than In-n-Out. No trip to California is complete without a Double-Double and Animal Style fries from their not-so-secret menu.


Until next time, we’ve left our hearts in San Francisco! Follow us on snapchat to get more behind-the-scenes looks at S’well.



In case you missed it, yesterday, Uber teamed up with Animal Planet for the #UberPuppyBowl. Lucky participants in the NYC area could request puppies on demand using the Uber app and have a S’quad of pups delivered straight to their door with a Limited Edition S’well Bottle. Every puppy drafted for Team Fluff and Team Ruff was up for adoption and provided by either Bidawee, Liberty Humane Society or The Humane Society of New York.

Team S’well was lucky enough to share some time with the MVP’s from Team Fluff. Needless to say, we could barely handle the level of cuteness these tiny guys were bringing. Check out some of our favorite moments from the day in the gallery below.

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Find out more about Animal Planet’s Puppy Bowl here. For updates on what’s going on around S’well HQ, follow us on Snapchat (@swellbottle). Scan the QR code below to add us as a friend. We promise to keep things interesting.


Tailgate the Big Game


The Big Game is fast approaching and despite all the eating we’ve done during the blizzard, we can’t wait to get our hands on some football food and drinks! The buffalo wings, the chips and dip, the ice cold beer; touchdowns all around. Lucky for us Food Network has devoted a whole section of their website to Big Game recipes and they do not disappoint. From Beer-Focused Cocktails to Super Bowl Sweets, we’re ready for some tailgating. Tote your beer or beverage of choice in your S’well insulated bottle to keep your drinks cold or hot for the entire festivities.

Make sure to check the S’well Facebook page on game day (Sunday 2/1) for a chance to win two S’well bottles! We’ll be giving away bottles with the winning team’s colors to the fan who predicts the closest final score.


9oz Blue Suede, Silver Lining + Rowboat Red | Shimmer Collection representing the New England Patriots vs. 9oz Blue Tourmaline, Smokey Quartz & Peridot | Stone Collection representing the Seattle Seahawks.